Natural Instincts Hair Colors
Natural Instincts Hair Colors

Step by Step How I Color with Clairol Natural Instincts
![]() Clairol Natural Instincts Color, 015RG Golden Sienna (Pack of 3) Sale Price: $25.24 Eligible for free shipping!Availability: Usually ships in 24 hours See Reviews For This Product DescriptionNatural Instincts Golden Shimmer collection gives you shimmering color with rich golden tones. It’s a mineral-inspired glow from a healthier hair color—hair looks healthier and shinier every time you use it!* *vs. the leading permanent color Natural Instincts Golden Shimmer collection gives you shimmering color with rich golden tones. It's a mineral-inspired glow from a healthier hair color--hair looks healthier and shinier every time you use it!* *vs. untreated hair Go for the golden. Natural Instincts Golden Shimmer collection gives you shimmering color with rich golden tones. It's a mineral-inspired glow from a healthier hair color—hair looks healthier and shinier every time you use it!* *vs. the leading permanent color Glow Confidently Shiny, natural-looking color with rich golden tones Antioxidants plus vitamins C & E in the color No ammonia, low peroxide 6 weekly conditioning treatments Covers gray naturally How To Use: STEP 1: Easy Preparation DO SKIN ALLERGY TEST 48 HOURS BEFORE EACH APPLICATION EVEN IF YOU HAVE ALREADY USED COLORING PRODUCTS A. Wet and towel dry hair until damp. Remember, don't shampoo your hair before you color. B. Put on the Professional Colorist Gloves provided. C. Pull up the tab to remove the tip of the Gentle Activating Crème bottle-2 and discard the tab. Unscrew the cap from the Gentle Activating Crème-2. D. Open the Color-Enhancing Colorant-1 and pour the entire contents into the Gentle Activating Crème-2. E. With finger over the open tip, point away from face, and shake well until the color is totally blended and the mixture thickens. F. Apply the color to your damp hair immediately. ONCE MIXED, NEVER RESEAL OR STORE THE COLOR IN A CLOSED CONTAINER AS IT COULD BURST. STEP 2: Easy Application OPTION A: ALL OVER COLOR For first time haircolor users and those who have not colored for 3 months. 1. Apply Color • Part your hair into small, even sections using the applicator nozzle. Apply color first to your damp roots and then immediately through the length of your damp hair. Do not rub into scalp. 2. Time It • Now that you have applied the color to your hair, leave it on hair for 10 minutes or the time indicated by your Strand Test. Tips from the experts: When covering gray, start where you have the most gray. Don't worry if the color of the mixture on your hair looks different from your desired color. If any color gets onto your skin or household surface, wipe it off immediately with a damp towel. For resistant gray hair, you can leave color on for an additional 10 minutes. Total time should not exceed 20 minutes. For permed or relaxed hair, leave color on for only 8 minutes total. OPTION B: ROOT APPLICATION For users who color every 4-6 weeks. 1. Apply Color • On damp hair apply mixture only to the new hair growth at the roots instead of applying color to your entire head. • Save the remainder of the color to use for the rest of your damp hair. 2. Time It • Now that you have applied the mixture to your new hair growth, leave on hair for 5 minutes. • Then gently work the remaining color through the rest of your hair (avoid rubbing into the scalp) and leave it on hair for an additional 5 minutes. Tips from the experts: For resistant gray hair, you may need to leave color on the root area for an additional 5-10 minutes before working color down for the last 5 minutes. Total time should not exceed 20 minutes. For permed or relaxed hair, leave color on for only 8 minutes total. STEP 3: Rinse and Condition 1. Rinse • Wearing gloves, add a small amount of warm water to your hair and work into a lather by gently massaging. Rinse hair thoroughly until water runs clear. For best results, wait 24 hours before shampooing. 2. Condition • Next, apply a small amount (about the size of a nickel) of the Once A Week Color Treat™ Color Conditioning Treatment-3 evenly to your hair. For best results leave on for 2 minutes, then rinse thoroughly with warm water. Save the remainder for up to 5 more weekly conditioning treatments (See Tip below). Tip from the experts: Once a week substitute your regular conditioner for our Once A Week Color Treat™ Color Conditioning Treatment to help maintain your healthy, natural-looking color. Useful Tips From the Experts at Clairol: Apply color to damp hair that is free of styling product build-up. If hair has build-up, shampoo one day prior to coloring. Do not shampoo immediately before coloring. Your scalp has natural oils that help protect it during coloring. To prevent staining, apply a little moisturizer around your hairline. For added shine, use Natural Instincts Shine Happy 3-4 weeks after coloring. For best results, do not shampoo your hair for 24 hours after coloring. If you want to lighten your hair color, or if your hair is more than 50% gray, consider using a permanent haircolor like Hydrience or Nice 'n Easy. If you plan to perm your hair, perm first, and then you can use Natural Instincts the very same day as long as your scalp is not irritated _and is in good condition. If you plan to chemically relax your hair, relax your hair first, and then wait at least 7 days and one shampoo before coloring. If you've used a gradual color restorer, henna or metallic dyes, don't use Natural Instincts until your hair has grown out and the colored _areas have been cut off. Frequently Asked Questions: About Clairol products: What products does Clairol make? Clairol makes haircolor products. Choose from Semi-Permanent (lasts through 8-12 shampoos), Demi-Permanent (lasts through 28 shampoos), Permanent (lasts until your hair grows out or you recolor) or Highlighting & Blonding to help you become colorwonderful™. Should individuals with natural, uncolored hair use different haircolor products than those who have previously colored their hair? It depends on the desired result. If you are coloring your hair for the first time and only want to enhance your natural color, try a Demi-Permanent (lasts through 28 shampoos) product close to your natural haircolor. If you want to go lighter, you need to select a Permanent (lasts until your hair grows out or you recolor) haircolor, then refer to the insert that comes inside your box of Clairol haircolor and follow the instructions for first time application. Should people who want to cover gray hair use different coloring products than those who don't need coverage? Most Clairol haircolor products will blend or cover gray hair to some degree. If you have a small percentage of gray (not very visible), use a Semi-Permanent (lasts through 8-12 shampoos) product, such as Loving Care. If you have a higher percentage of gray hair (up to 50%), use a Demi-Permanent (lasts through 28 shampoos) product such as Natural Instincts, which will blend away gray hair. On the other hand, if you have a lot of gray and want to cover it completely, use a Permanent (lasts until your hair grows out or you recolor) product. If you have 50% or more gray, use Nice 'n Easy Gray Solution. How can I test-run a color before committing to coloring my entire head of hair? Strand test is a simple method for you to test haircolor on a portion of your hair before doing the entire application. (The instructions are in your haircolor box.) It's an important step because it's the only way to see exactly how the shade you selected works with your starting haircolor to achieve the resulting color. A strand test will also help you determine the exact timing you'll need to color your whole head. Where can I find product instructions? Product instruction inserts are inside your haircolor box. Additional Instructions: BEFORE YOU COLOR: 48 HOURS IN ADVANCE Take the ALLERGY TEST. Do the STRAND TEST to determine your optimal coloring time. Read this entire instruction leaflet before you begin. IMPORTANT: SAFETY INSTRUCTIONS HAIR COLORANTS CAN CAUSE ALLERGIC REACTIONS WHICH IN RARE INSTANCES CAN BE SEVERE. TATTOOS MAY INCREASE YOUR RISK OF ALLERGY, TO REDUCE YOUR RISK FOLLOW THESE INSTRUCTIONS: 1. DO NOT USE THIS PRODUCT AT ALL IF: You have already experienced any reaction to coloring products. You have sensitive, irritated or damaged scalp. In these cases do not conduct the skin allergy test and consult a doctor before using any haircolor product. 2. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH PRODUCT USE even if you have already used coloring products before SKIN ALLERGY TEST INSTRUCTIONS MUST BE PERFORMED 48 HOURS BEFORE YOU COLOR YOUR HAIR. You will need a cotton ball or swab, a plastic bowl and a plastic spoon. To open, unscrew the entire Gentle Activating Creme cap (Bottle #2). Don't pull off the tab. Then unscrew the Color-Enhancing Colorant (Bottle #1). Mix small, equal parts of the Color-Enhancing Colorant and Gentle Activating Creme in a plastic bowl. Tightly recap both bottles. Apply mixture to a test area the size of a quarter in the bend of your elbow. Allow to dry. Use remaining mixture for the Strand Test. Do not wash this area for 48 hours. During washing, protect with an adhesive bandage and remove it immediately after washing. Examine the test area during the next 48 hours. If no reaction occurs, you are ready to color. The absence of reaction to this test is no guarantee that an allergic reaction may not occur as a result of a future haircoloring process. However, this test represents an important precaution. Please consult a doctor if you have any doubts. NOTE: IF A RASH, REDNESS, BURNING OR ITCHING OCCURS YOU MAY BE ALLERGIC. STOP. YOU MUST NOT USE THIS PRODUCT. WHAT TO DO IF YOU HAVE A REACTION DURING OR WITHIN THE NEXT 48 HOURS OF COLORING YOUR HAIR IF DURING COLORING YOU EXPERIENCE: Any stinging or burning and/or rash, rinse immediately and discontinue use as this may be an indication of a more serious reaction. DO NOT color your hair again before consulting a doctor or seeking medical advice. Rapidly spreading skin rash, dizziness or faintness, shortness of breath and/or swelling eyes/face, rinse immediately and SEEK IMMEDIATE MEDICAL ATTENTION. IF AFTER COLORING OR ON THE FOLLOWING DAYS YOU EXPERIENCE problems, such as skin itching, skin rash, swelling to eyes/face, blistering and/or skin or scalp weeping SEEK IMMEDIATE MEDICAL ATTENTION. SPECIAL CAUTIONS: This product contains ingredients including hydrogen peroxide, which may cause severe eye irritation and possible permanent eye injury. If any product gets into your eye, flush immediately with a large amount of lukewarm water and seek medical advice. We recommend removing contact lenses before applying haircolor. If you must wear contact lenses during application and if any product gets into your eye, remove the lens first, then flush immediately with a large amount of lukewarm water and seek medical advice. Never use haircolor on eyebrows or eyelashes or if your scalp is irritated or injured. Do not inhale or ingest product. Do not use if your hair has been colored with henna or metal dyes. Prepare and use the product in a well-ventilated area. If you experience inhalation difficulties, move to fresh air. Remove all metal objects from hair before and during coloring. Wear gloves and rinse hair well after application. Keep product in a cool place away from heat and light. Do not mix this colorant with any other product. Do not keep any unused mixed product. Do not leave the mixture in a closed bottle (bottle may expand or burst). Product not intended to be used on children. Keep all haircoloring products out of reach of children. STRAND TEST: Do the Strand Test each time you color to determine optimal timing and color results. Perms, relaxers, previous color, and the sun can affect your results and timing. You will need: scissors, tape and a clock. Cut a ¼ inch wide strand from the darkest or grayest part of your dry hair close to the scalp and tape at the cut end. Dampen with water. Completely cover the hair strand with the mixture remaining from the Allergy Test. Start timing. After 10 minutes (8 minutes for permed or relaxed hair), check the strand. If the strand is not the color you want, return it to the mixture and check the color every few minutes for up to 20 minutes. Fill in your personal color time below: My timing for desired color: _______ minutes. Features
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![]() Clairol Natural Instincts Color, 006 Linen (Pack of 3) Sale Price: $25.24 Eligible for free shipping!Availability: Usually ships in 24 hours See Reviews For This Product DescriptionNatural Instincts is an antioxidant-rich and ammonia-free hair color that colors hair faster, better and with shinier results. You'll get a year's worth of healthy-looking hair color and shine in just 10 minutes a month.* *use every month, per package directions Get healthy-looking hair color all year long.* Natural Instincts is an antioxidant-rich and ammonia-free hair color that colors hair faster, healthier-looking and with shiny results.** You'll get a year's worth of healthy-looking hair color and shine in just 10 minutes a month.* *Follow package directions for use. **vs. leading level 3 Hair color that feels as healthy as it looks Natural Instincts is the first clinically proven hair color to be less damaging.* 80% of women agree it made their hair feel softer.** * vs. leading level 3 ** among 564 women who saw a difference vs. untreated Get healthier-looking* hair color with a softer feel. * vs. untreated Ammonia-free hair color with antioxidants Helps protect hair from dryness Works in just 10 minutes Gently blends away gray How To Use: STEP 1: Easy Preparation DO SKIN ALLERGY TEST 48 HOURS BEFORE EACH APPLICATION EVEN IF YOU HAVE ALREADY USED COLORING PRODUCTS A. Wet and towel dry hair until damp. Remember, don't shampoo your hair before you color. B. Put on the Professional Colorist Gloves provided. C. Pull up the tab to remove the tip of the Gentle Activating Crème bottle-2 and discard the tab. Unscrew the cap from the Gentle Activating Crème-2. D. Open the Color-Enhancing Colorant-1 and pour the entire contents into the Gentle Activating Crème-2. E. With finger over the open tip, point away from face, and shake well until the color is totally blended and the mixture thickens. F. Apply the color to your damp hair immediately. ONCE MIXED, NEVER RESEAL OR STORE THE COLOR IN A CLOSED CONTAINER AS IT COULD BURST. STEP 2: Easy Application OPTION A: ALL OVER COLOR For first time haircolor users and those who have not colored for 3 months. 1. Apply Color • Part your hair into small, even sections using the applicator nozzle. Apply color first to your damp roots and then immediately through the length of your damp hair. Do not rub into scalp. 2. Time It • Now that you have applied the color to your hair, leave it on hair for 10 minutes or the time indicated by your Strand Test. Tips from the experts: When covering gray, start where you have the most gray. Don't worry if the color of the mixture on your hair looks different from your desired color. If any color gets onto your skin or household surface, wipe it off immediately with a damp towel. For resistant gray hair, you can leave color on for an additional 10 minutes. Total time should not exceed 20 minutes. For permed or relaxed hair, leave color on for only 8 minutes total. OPTION B: ROOT APPLICATION For users who color every 4-6 weeks. 1. Apply Color • On damp hair apply mixture only to the new hair growth at the roots instead of applying color to your entire head. • Save the remainder of the color to use for the rest of your damp hair. 2. Time It • Now that you have applied the mixture to your new hair growth, leave on hair for 5 minutes. • Then gently work the remaining color through the rest of your hair (avoid rubbing into the scalp) and leave it on hair for an additional 5 minutes. Tips from the experts: For resistant gray hair, you may need to leave color on the root area for an additional 5-10 minutes before working color down for the last 5 minutes. Total time should not exceed 20 minutes. For permed or relaxed hair, leave color on for only 8 minutes total. STEP 3: Rinse and Condition 1. Rinse • Wearing gloves, add a small amount of warm water to your hair and work into a lather by gently massaging. Rinse hair thoroughly until water runs clear. For best results, wait 24 hours before shampooing. 2. Condition • Next, apply a small amount (about the size of a nickel) of the Once A Week Color Treat™ Color Conditioning Treatment-3 evenly to your hair. For best results leave on for 2 minutes, then rinse thoroughly with warm water. Save the remainder for up to 5 more weekly conditioning treatments (See Tip below). Tip from the experts: Once a week substitute your regular conditioner for our Once A Week Color Treat™ Color Conditioning Treatment to help maintain your healthy, natural-looking color. Useful Tips From the Experts at Clairol: Apply color to damp hair that is free of styling product build-up. If hair has build-up, shampoo one day prior to coloring. Do not shampoo immediately before coloring. Your scalp has natural oils that help protect it during coloring. To prevent staining, apply a little moisturizer around your hairline. For added shine, use Natural Instincts Shine Happy 3-4 weeks after coloring. For best results, do not shampoo your hair for 24 hours after coloring. If you want to lighten your hair color, or if your hair is more than 50% gray, consider using a permanent haircolor like Hydrience or Nice 'n Easy. If you plan to perm your hair, perm first, and then you can use Natural Instincts the very same day as long as your scalp is not irritated _and is in good condition. If you plan to chemically relax your hair, relax your hair first, and then wait at least 7 days and one shampoo before coloring. If you've used a gradual color restorer, henna or metallic dyes, don't use Natural Instincts until your hair has grown out and the colored _areas have been cut off. Frequently Asked Questions: About Clairol products: What products does Clairol make? Clairol makes haircolor products. Choose from Semi-Permanent (lasts through 8-12 shampoos), Demi-Permanent (lasts through 28 shampoos), Permanent (lasts until your hair grows out or you recolor) or Highlighting & Blonding to help you become colorwonderful™. Should individuals with natural, uncolored hair use different haircolor products than those who have previously colored their hair? It depends on the desired result. If you are coloring your hair for the first time and only want to enhance your natural color, try a Demi-Permanent (lasts through 28 shampoos) product close to your natural haircolor. If you want to go lighter, you need to select a Permanent (lasts until your hair grows out or you recolor) haircolor, then refer to the insert that comes inside your box of Clairol haircolor and follow the instructions for first time application. Should people who want to cover gray hair use different coloring products than those who don't need coverage? Most Clairol haircolor products will blend or cover gray hair to some degree. If you have a small percentage of gray (not very visible), use a Semi-Permanent (lasts through 8-12 shampoos) product, such as Loving Care. If you have a higher percentage of gray hair (up to 50%), use a Demi-Permanent (lasts through 28 shampoos) product such as Natural Instincts, which will blend away gray hair. On the other hand, if you have a lot of gray and want to cover it completely, use a Permanent (lasts until your hair grows out or you recolor) product. If you have 50% or more gray, use Nice 'n Easy Gray Solution. How can I test-run a color before committing to coloring my entire head of hair? Strand test is a simple method for you to test haircolor on a portion of your hair before doing the entire application. (The instructions are in your haircolor box.) It's an important step because it's the only way to see exactly how the shade you selected works with your starting haircolor to achieve the resulting color. A strand test will also help you determine the exact timing you'll need to color your whole head. Where can I find product instructions? Product instruction inserts are inside your haircolor box. Additional Instructions: BEFORE YOU COLOR: 48 HOURS IN ADVANCE Take the ALLERGY TEST. Do the STRAND TEST to determine your optimal coloring time. Read this entire instruction leaflet before you begin. IMPORTANT: SAFETY INSTRUCTIONS HAIR COLORANTS CAN CAUSE ALLERGIC REACTIONS WHICH IN RARE INSTANCES CAN BE SEVERE. TATTOOS MAY INCREASE YOUR RISK OF ALLERGY, TO REDUCE YOUR RISK FOLLOW THESE INSTRUCTIONS: 1. DO NOT USE THIS PRODUCT AT ALL IF: You have already experienced any reaction to coloring products. You have sensitive, irritated or damaged scalp. In these cases do not conduct the skin allergy test and consult a doctor before using any haircolor product. 2. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH PRODUCT USE even if you have already used coloring products before SKIN ALLERGY TEST INSTRUCTIONS MUST BE PERFORMED 48 HOURS BEFORE YOU COLOR YOUR HAIR. You will need a cotton ball or swab, a plastic bowl and a plastic spoon. To open, unscrew the entire Gentle Activating Creme cap (Bottle #2). Don't pull off the tab. Then unscrew the Color-Enhancing Colorant (Bottle #1). Mix small, equal parts of the Color-Enhancing Colorant and Gentle Activating Creme in a plastic bowl. Tightly recap both bottles. Apply mixture to a test area the size of a quarter in the bend of your elbow. Allow to dry. Use remaining mixture for the Strand Test. Do not wash this area for 48 hours. During washing, protect with an adhesive bandage and remove it immediately after washing. Examine the test area during the next 48 hours. If no reaction occurs, you are ready to color. The absence of reaction to this test is no guarantee that an allergic reaction may not occur as a result of a future haircoloring process. However, this test represents an important precaution. Please consult a doctor if you have any doubts. NOTE: IF A RASH, REDNESS, BURNING OR ITCHING OCCURS YOU MAY BE ALLERGIC. STOP. YOU MUST NOT USE THIS PRODUCT. WHAT TO DO IF YOU HAVE A REACTION DURING OR WITHIN THE NEXT 48 HOURS OF COLORING YOUR HAIR IF DURING COLORING YOU EXPERIENCE: Any stinging or burning and/or rash, rinse immediately and discontinue use as this may be an indication of a more serious reaction. DO NOT color your hair again before consulting a doctor or seeking medical advice. Rapidly spreading skin rash, dizziness or faintness, shortness of breath and/or swelling eyes/face, rinse immediately and SEEK IMMEDIATE MEDICAL ATTENTION. IF AFTER COLORING OR ON THE FOLLOWING DAYS YOU EXPERIENCE problems, such as skin itching, skin rash, swelling to eyes/face, blistering and/or skin or scalp weeping SEEK IMMEDIATE MEDICAL ATTENTION. SPECIAL CAUTIONS: This product contains ingredients including hydrogen peroxide, which may cause severe eye irritation and possible permanent eye injury. If any product gets into your eye, flush immediately with a large amount of lukewarm water and seek medical advice. We recommend removing contact lenses before applying haircolor. If you must wear contact lenses during application and if any product gets into your eye, remove the lens first, then flush immediately with a large amount of lukewarm water and seek medical advice. Never use haircolor on eyebrows or eyelashes or if your scalp is irritated or injured. Do not inhale or ingest product. Do not use if your hair has been colored with henna or metal dyes. Prepare and use the product in a well-ventilated area. If you experience inhalation difficulties, move to fresh air. Remove all metal objects from hair before and during coloring. Wear gloves and rinse hair well after application. Keep product in a cool place away from heat and light. Do not mix this colorant with any other product. Do not keep any unused mixed product. Do not leave the mixture in a closed bottle (bottle may expand or burst). Product not intended to be used on children. Keep all haircoloring products out of reach of children. STRAND TEST: Do the Strand Test each time you color to determine optimal timing and color results. Perms, relaxers, previous color, and the sun can affect your results and timing. You will need: scissors, tape and a clock. Cut a ¼ inch wide strand from the darkest or grayest part of your dry hair close to the scalp and tape at the cut end. Dampen with water. Completely cover the hair strand with the mixture remaining from the Allergy Test. Start timing. After 10 minutes (8 minutes for permed or relaxed hair), check the strand. If the strand is not the color you want, return it to the mixture and check the color every few minutes for up to 20 minutes. Fill in your personal color time below: My timing for desired color: _______ minutes. Features
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![]() Clairol Natural Instincts Color, 018RG Golden Mahogny (Pack of 3) Sale Price: $25.24 Eligible for free shipping!Availability: Usually ships in 24 hours See Reviews For This Product DescriptionNatural Instincts Golden Shimmer collection gives you shimmering color with rich golden tones. It’s a mineral-inspired glow from a healthier hair color—hair looks healthier and shinier every time you use it!* *vs. the leading permanent color Natural Instincts Golden Shimmer collection gives you shimmering color with rich golden tones. It's a mineral-inspired glow from a healthier hair color--hair looks healthier and shinier every time you use it!* *vs. untreated hair Go for the golden. Natural Instincts Golden Shimmer collection gives you shimmering color with rich golden tones. It's a mineral-inspired glow from a healthier hair color—hair looks healthier and shinier every time you use it!* *vs. the leading permanent color Glow Confidently Shiny, natural-looking color with rich golden tones Antioxidants plus vitamins C & E in the color No ammonia, low peroxide 6 weekly conditioning treatments Covers gray naturally How To Use: STEP 1: Easy Preparation DO SKIN ALLERGY TEST 48 HOURS BEFORE EACH APPLICATION EVEN IF YOU HAVE ALREADY USED COLORING PRODUCTS A. Wet and towel dry hair until damp. Remember, don't shampoo your hair before you color. B. Put on the Professional Colorist Gloves provided. C. Pull up the tab to remove the tip of the Gentle Activating Crème bottle-2 and discard the tab. Unscrew the cap from the Gentle Activating Crème-2. D. Open the Color-Enhancing Colorant-1 and pour the entire contents into the Gentle Activating Crème-2. E. With finger over the open tip, point away from face, and shake well until the color is totally blended and the mixture thickens. F. Apply the color to your damp hair immediately. ONCE MIXED, NEVER RESEAL OR STORE THE COLOR IN A CLOSED CONTAINER AS IT COULD BURST. STEP 2: Easy Application OPTION A: ALL OVER COLOR For first time haircolor users and those who have not colored for 3 months. 1. Apply Color • Part your hair into small, even sections using the applicator nozzle. Apply color first to your damp roots and then immediately through the length of your damp hair. Do not rub into scalp. 2. Time It • Now that you have applied the color to your hair, leave it on hair for 10 minutes or the time indicated by your Strand Test. Tips from the experts: When covering gray, start where you have the most gray. Don't worry if the color of the mixture on your hair looks different from your desired color. If any color gets onto your skin or household surface, wipe it off immediately with a damp towel. For resistant gray hair, you can leave color on for an additional 10 minutes. Total time should not exceed 20 minutes. For permed or relaxed hair, leave color on for only 8 minutes total. OPTION B: ROOT APPLICATION For users who color every 4-6 weeks. 1. Apply Color • On damp hair apply mixture only to the new hair growth at the roots instead of applying color to your entire head. • Save the remainder of the color to use for the rest of your damp hair. 2. Time It • Now that you have applied the mixture to your new hair growth, leave on hair for 5 minutes. • Then gently work the remaining color through the rest of your hair (avoid rubbing into the scalp) and leave it on hair for an additional 5 minutes. Tips from the experts: For resistant gray hair, you may need to leave color on the root area for an additional 5-10 minutes before working color down for the last 5 minutes. Total time should not exceed 20 minutes. For permed or relaxed hair, leave color on for only 8 minutes total. STEP 3: Rinse and Condition 1. Rinse • Wearing gloves, add a small amount of warm water to your hair and work into a lather by gently massaging. Rinse hair thoroughly until water runs clear. For best results, wait 24 hours before shampooing. 2. Condition • Next, apply a small amount (about the size of a nickel) of the Once A Week Color Treat™ Color Conditioning Treatment-3 evenly to your hair. For best results leave on for 2 minutes, then rinse thoroughly with warm water. Save the remainder for up to 5 more weekly conditioning treatments (See Tip below). Tip from the experts: Once a week substitute your regular conditioner for our Once A Week Color Treat™ Color Conditioning Treatment to help maintain your healthy, natural-looking color. Useful Tips From the Experts at Clairol: Apply color to damp hair that is free of styling product build-up. If hair has build-up, shampoo one day prior to coloring. Do not shampoo immediately before coloring. Your scalp has natural oils that help protect it during coloring. To prevent staining, apply a little moisturizer around your hairline. For added shine, use Natural Instincts Shine Happy 3-4 weeks after coloring. For best results, do not shampoo your hair for 24 hours after coloring. If you want to lighten your hair color, or if your hair is more than 50% gray, consider using a permanent haircolor like Hydrience or Nice 'n Easy. If you plan to perm your hair, perm first, and then you can use Natural Instincts the very same day as long as your scalp is not irritated _and is in good condition. If you plan to chemically relax your hair, relax your hair first, and then wait at least 7 days and one shampoo before coloring. If you've used a gradual color restorer, henna or metallic dyes, don't use Natural Instincts until your hair has grown out and the colored _areas have been cut off. Frequently Asked Questions: About Clairol products: What products does Clairol make? Clairol makes haircolor products. Choose from Semi-Permanent (lasts through 8-12 shampoos), Demi-Permanent (lasts through 28 shampoos), Permanent (lasts until your hair grows out or you recolor) or Highlighting & Blonding to help you become colorwonderful™. Should individuals with natural, uncolored hair use different haircolor products than those who have previously colored their hair? It depends on the desired result. If you are coloring your hair for the first time and only want to enhance your natural color, try a Demi-Permanent (lasts through 28 shampoos) product close to your natural haircolor. If you want to go lighter, you need to select a Permanent (lasts until your hair grows out or you recolor) haircolor, then refer to the insert that comes inside your box of Clairol haircolor and follow the instructions for first time application. Should people who want to cover gray hair use different coloring products than those who don't need coverage? Most Clairol haircolor products will blend or cover gray hair to some degree. If you have a small percentage of gray (not very visible), use a Semi-Permanent (lasts through 8-12 shampoos) product, such as Loving Care. If you have a higher percentage of gray hair (up to 50%), use a Demi-Permanent (lasts through 28 shampoos) product such as Natural Instincts, which will blend away gray hair. On the other hand, if you have a lot of gray and want to cover it completely, use a Permanent (lasts until your hair grows out or you recolor) product. If you have 50% or more gray, use Nice 'n Easy Gray Solution. How can I test-run a color before committing to coloring my entire head of hair? Strand test is a simple method for you to test haircolor on a portion of your hair before doing the entire application. (The instructions are in your haircolor box.) It's an important step because it's the only way to see exactly how the shade you selected works with your starting haircolor to achieve the resulting color. A strand test will also help you determine the exact timing you'll need to color your whole head. Where can I find product instructions? Product instruction inserts are inside your haircolor box. Additional Instructions: BEFORE YOU COLOR: 48 HOURS IN ADVANCE Take the ALLERGY TEST. Do the STRAND TEST to determine your optimal coloring time. Read this entire instruction leaflet before you begin. IMPORTANT: SAFETY INSTRUCTIONS HAIR COLORANTS CAN CAUSE ALLERGIC REACTIONS WHICH IN RARE INSTANCES CAN BE SEVERE. TATTOOS MAY INCREASE YOUR RISK OF ALLERGY, TO REDUCE YOUR RISK FOLLOW THESE INSTRUCTIONS: 1. DO NOT USE THIS PRODUCT AT ALL IF: You have already experienced any reaction to coloring products. You have sensitive, irritated or damaged scalp. In these cases do not conduct the skin allergy test and consult a doctor before using any haircolor product. 2. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH PRODUCT USE even if you have already used coloring products before SKIN ALLERGY TEST INSTRUCTIONS MUST BE PERFORMED 48 HOURS BEFORE YOU COLOR YOUR HAIR. You will need a cotton ball or swab, a plastic bowl and a plastic spoon. To open, unscrew the entire Gentle Activating Creme cap (Bottle #2). Don't pull off the tab. Then unscrew the Color-Enhancing Colorant (Bottle #1). Mix small, equal parts of the Color-Enhancing Colorant and Gentle Activating Creme in a plastic bowl. Tightly recap both bottles. Apply mixture to a test area the size of a quarter in the bend of your elbow. Allow to dry. Use remaining mixture for the Strand Test. Do not wash this area for 48 hours. During washing, protect with an adhesive bandage and remove it immediately after washing. Examine the test area during the next 48 hours. If no reaction occurs, you are ready to color. The absence of reaction to this test is no guarantee that an allergic reaction may not occur as a result of a future haircoloring process. However, this test represents an important precaution. Please consult a doctor if you have any doubts. NOTE: IF A RASH, REDNESS, BURNING OR ITCHING OCCURS YOU MAY BE ALLERGIC. STOP. YOU MUST NOT USE THIS PRODUCT. WHAT TO DO IF YOU HAVE A REACTION DURING OR WITHIN THE NEXT 48 HOURS OF COLORING YOUR HAIR IF DURING COLORING YOU EXPERIENCE: Any stinging or burning and/or rash, rinse immediately and discontinue use as this may be an indication of a more serious reaction. DO NOT color your hair again before consulting a doctor or seeking medical advice. Rapidly spreading skin rash, dizziness or faintness, shortness of breath and/or swelling eyes/face, rinse immediately and SEEK IMMEDIATE MEDICAL ATTENTION. IF AFTER COLORING OR ON THE FOLLOWING DAYS YOU EXPERIENCE problems, such as skin itching, skin rash, swelling to eyes/face, blistering and/or skin or scalp weeping SEEK IMMEDIATE MEDICAL ATTENTION. SPECIAL CAUTIONS: This product contains ingredients including hydrogen peroxide, which may cause severe eye irritation and possible permanent eye injury. If any product gets into your eye, flush immediately with a large amount of lukewarm water and seek medical advice. We recommend removing contact lenses before applying haircolor. If you must wear contact lenses during application and if any product gets into your eye, remove the lens first, then flush immediately with a large amount of lukewarm water and seek medical advice. Never use haircolor on eyebrows or eyelashes or if your scalp is irritated or injured. Do not inhale or ingest product. Do not use if your hair has been colored with henna or metal dyes. Prepare and use the product in a well-ventilated area. If you experience inhalation difficulties, move to fresh air. Remove all metal objects from hair before and during coloring. Wear gloves and rinse hair well after application. Keep product in a cool place away from heat and light. Do not mix this colorant with any other product. Do not keep any unused mixed product. Do not leave the mixture in a closed bottle (bottle may expand or burst). Product not intended to be used on children. Keep all haircoloring products out of reach of children. STRAND TEST: Do the Strand Test each time you color to determine optimal timing and color results. Perms, relaxers, previous color, and the sun can affect your results and timing. You will need: scissors, tape and a clock. Cut a ¼ inch wide strand from the darkest or grayest part of your dry hair close to the scalp and tape at the cut end. Dampen with water. Completely cover the hair strand with the mixture remaining from the Allergy Test. Start timing. After 10 minutes (8 minutes for permed or relaxed hair), check the strand. If the strand is not the color you want, return it to the mixture and check the color every few minutes for up to 20 minutes. Fill in your personal color time below: My timing for desired color: _______ minutes. Features
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![]() Clairol Natural Instincts Color, 7C Brass Free Dark Blonde (Pack of 3) Sale Price: $25.24 Eligible for free shipping!Availability: Usually ships in 24 hours See Reviews For This Product DescriptionNatural Instincts Brass Free contains brass-seeking dyes that neutralize brassy tones for healthy, natural-looking hair color and shine. Use it once a month and Brass Free will give you all the color without the brass. Features
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![]() Clairol Natural Instincts Loving Care Color, 745 Medium Reddish Brown (Pack of 3) Sale Price: $16.35 Eligible for free shipping!Availability: Usually ships in 24 hours See Reviews For This Product DescriptionRevitalize your color with a gentle, hassle-free formula. Natural Instincts Loving Care gives you natural-looking, illuminating hair color that leaves even fine or thinning hair looking full. Gently blend away your gray—and get volume that’s hard to resist! Revitalize your color with a gentle, hassle-free formula. Natural Instincts Loving Care gives you natural-looking, illuminating hair color that leaves even fine or thinning hair looking full. Gently blend away your grayand get volume thats hard to resist! #section-head { border-top: 1px solid #fef2d2; color: #422000; } #section-content { font-family:Arial, Helvetica, sans-serif; font-size: 12px; padding:20px; margin: 20px; color: #422000; } #section-content h1 { font-weight: bold; font-size:16px; margin: 0px; padding: 0px; display: inline; color: #422000; } #section-content h2 { font-weight: bold; font-size:14px; margin: 0px; padding: 0px; color: #422000; } #section-content h3 { font-weight: bold; font-size:12px; margin: 0px; padding: 0px; display: inline; color: #422000; } #step { background: #ffedc3 url('http://images.amazon.com/images/G/01/hpc/detail-page/NI_LC_bkg_B001E5EBP0.jpg') repeat-x; padding:20px } #step td { font-family:Arial, Helvetica, sans-serif; font-size: 12px; vertical-align:top; } #step td ul { margin: 0px; padding: 0px; } #step td ul li { color: #994c05; margin: 0px; margin-left: 15px; } .brown { color: #994c05; } #question { line-height: 20px; border-bottom: 1px solid #994c05; padding:10px 0px 10px 0px; color: #422000; } #question p { color: #994c05; } #addlinst { border-bottom: none; font-size:11px; line-height: 12px; padding:10px 0px 10px 0px; color: #994c05; } #addlinst h3 { color: #422000; } .footnote { font-size: .9em; }Revitalize your color with a gentle, hassle-free formula. Natural Instincts Loving Care gives you natural-looking, illuminating hair color that leaves even fine or thinning hair looking full. Gently blend away your gray–and get volume that's hard to resist!Full color for a full lifeNatural-looking, illuminating color to flatter your skin toneGentle formula with no ammonia or peroxideSubtle gray coverage from one-step applicationRevitalizing conditioner! Color ApplicationDO SKIN ALLERGY TEST 48 HOURS BEFORE EACH APPLICATION EVEN IF YOU HAVE ALREADY USED COLORING PRODUCTS Step 1. Prepare your colorPut on gloves to color and protect your clothing with an old towel.Shake haircolor well. Step 2. Start ColoringTwist applicator to open. Squeeze haircolor out of bottle and apply throughout dry hair. Start at the temples or hairline, or wherever hair is most gray. Fully saturate hair. Do not rub color into scalp. If any haircolor gets on skin or household surface, wipe it off with a damp paper towel.Tip: When covering gray, start where you have the most gray. Then apply to the rest of hair. Step 3. Color Enhancing CapFor best results, use the plastic Color Enhancing Cap. The cap creates a gentle heating action which helps color to cover gray thoroughly. Pile color-saturated hair loosely on top of head. Cover hair with cap. Gather excess plastic in front of head and secure with a plastic clip. If any haircolor gets on skin or household surface wipe it off with a damp paper towel. You can remove the gloves, but put them back on for Step 5. Step 4. Time ItLeave color on hair for your pre-determined Strand Test time or for 20 minutes. Permed or straightened hair may take 15 minutes. After coloring, discard any unused product. Results may differ if product is stored and reused.Tip: For resistant gray, it may be necessary to leave color on for up to 45 minutes. Check color after 20 minutes. Step 5. Rinse & ConditionPut plastic gloves back on.Add a small amount of warm water to your hair and work into a lather by gently massaging. Rinse hair thoroughly until water runs clear. Gently work the entire pack of Revitalizing Conditioner into your hair. Leave in for 2 minutes. Rinse out thoroughly.Tip: Wait 24 hours before shampooing to prevent color loss. Get a boost of shimmering color to gently blend away gray and volumize the look of thinning hair.No Peroxide, No Ammonia. As gentle to your hair as a shampoo.Illuminating color in only 20 minutes. Easy one-step application.Gentle Formula Rejuvenates Hair Appearance. Contains Panthenol, Proteins, and Vitamin E. Leaves even thinning hair looking full of volume.Revitalizing Conditioner restores healthy-looking shine and feelWhat products does Clairol make?Clairol makes haircolor products. Choose from Semi-Permanent (lasts through 8-12 shampoos), Demi-Permanent (lasts through 28 shampoos), Permanent (lasts until your hair grows out or you recolor) or Highlighting & Blonding to help you become colorwonderful.Should individuals with natural, uncolored hair use different haircolor products than those who have previously colored their hair?It depends on the desired result. If you are coloring your hair for the first time and only want to enhance your natural color, try a Demi-Permanent (lasts through 28 shampoos) product close to your natural haircolor. If you want to go lighter, you need to select a Permanent (lasts until your hair grows out or you recolor) haircolor, then refer to the insert that comes inside your box of Clairol haircolor and follow the instructions for first time application.Should people who want to cover gray hair use different coloring products than those who don't need coverage?Most Clairol haircolor products will blend or cover gray hair to some degree. If you have a small percentage of gray (not very visible), use a Semi-Permanent (lasts through 8-12 shampoos) product, such as Loving Care. If you have a higher percentage of gray hair (up to 50%), use a Demi-Permanent (lasts through 28 shampoos) product such as Natural Instincts, which will blend away gray hair. On the other hand, if you have a lot of gray and want to cover it completely, use a Permanent (lasts until your hair grows out or you recolor) product. If you have 50% or more gray, use Nice 'n Easy Gray Solution.How can I test-run a color before committing to coloring my entire head of hair?Strand test is a simple method for you to test haircolor on a portion of your hair before doing the entire application. (The instructions are in your haircolor box.) It's an important step because it's the only way to see exactly how the shade you selected works with your starting haircolor to achieve the resulting color. A strand test will also help you determine the exact timing you'll need to color your whole head.Where can I find product instructions?Product instruction inserts are inside your haircolor box.GET READY TO COLORUse an old towel to protect your clothing and household surfaces. Have a clock handy for timing. Wear the plastic gloves provided for preparation and application of color.Apply to dry hair that is free of styling product build-up. If hair has styling product build-up, shampoo 12-24 hours prior to coloring. DO NOT shampoo immediately before coloring. Your scalp has natural oils that help protect it during coloring. ALLERGY TEST - 48 HOURS BEFORE YOU COLORJust as some people are allergic to foods and medicines, a small number of people may show an allergic reaction to hair colorants. So to help minimize your risk, it is important to perform the skin allergy test 48 hours prior to every application. Don't color if you've had a previous reaction. You will need a cotton ball or swab.Put on gloves. Shake bottle. Twist the applicator tip to open the bottle. Apply small amount of the mixture to inside of elbow.Leave inside of elbow uncovered and undisturbed for 48 hours.Examine the test area during the next 48 hours. If no reaction occurs, you are ready to color.If a rash or redness, burning or itching occurs you may be allergic and you must not use this product. If during coloring you experience intense stinging or burning and/or a rash, rinse immediately. Do not color your hair again before consulting a doctor or seeking medical advice. If you experience shortness of breath, seek prompt medical attention.STRAND TEST - 48 HOURS AFTER ALLERGY TEST AND BEFORE YOU COLORDo the Strand Test each time you color to determine optimal timing and color results. Perms, relaxers, previous color, and the sun can affect your results and timing. You will need: scissors, tape, plastic bowl and a clock.Cut a 1/4 inch wide strand from the darkest or grayest part of your dry hair close to the scalp and tape at the cut end.Place strand in bowl. Shake bottle. Put on gloves. Twist the applicator tip to open bottle and point downwards away from face and squeeze out enough haircolor into the bowl to cover the strand.Start timing. After 15 minutes (10 minutes for permed/relaxed hair), wipe the haircolor from the strand with a paper towel to check the strand. If the strand is not the color you want, return it to the mixture and check the color every few minutes for up to 20 minutes (up to 45 minutes for resistant grays).Fill in your personal color time below:My timing for desired color: _______ minutes.SPECIAL CAUTIONSNever use product on eyebrows or eyelashes. This could cause eye irritation. If any product gets into the eye, flush immediately with a large amount of water. If irritation occurs, consult a physician or seek medical advice. We recommend removing contact lenses before applying haircolor. If you must wear contact lenses during application and any product gets into your eye, remove the lens first, then flush immediately with a large amount of water. If irritation occurs, consult a physician or seek medical advice.Never use on facial hair or if your scalp is irritated or injured.Do not mix with any other product.Product not intended to be used on children. KEEP OUT OF REACH OF CHILDREN.USEFUL TIPS BEFORE YOU STARTLoving Care is formulated to provide gentle gray coverage that does not change natural hair color or leave a root line. It contains no ammonia or peroxide. Loving Care leaves colored hair soft with a brilliant shine.Apply to hair that is free of styling product build-up, however, do not shampoo immediately before coloring.If you have resistant grays:Try applying Loving Care to the gray area first, then to the rest of your hair.Remember to use all the Loving Care and really saturate your hair.Be sure to use the Color Enhancing Cap provided. For longer lasting gray coverage, try Natural Instincts from Clairol.If your hair has recently been permed or relaxed, wait at least 7 days and 1 shampoo before coloring. Be sure to do the Strand Test, since your timing may need to be reduced.If you plan to perm or chemically relax your hair, wait at least 7 days and one shampoo before coloring.If you've used a gradual color restorer, henna or metallic dyes, don't use Loving Care until your hair has grown out and the colored areas have been cut off.If hair is highlighted or lightened, highly lightened from the sun, or if a haircolor remover has been used, DO NOT USE Loving Care, as it may produce off-tone or unwanted results.If you are deciding between two similar shades, choose the lighter shade for a more subtle result. If the shade you used was too dark, shampoo several times to make it lighter. Next time, choose a lighter shade and perform the Strand Test to check the color and determine optimal timing. If the color becomes too dark on the ends of hair, apply Loving Care to new hair growth only (right at the scalp). Leave it there for most of the application time. With 5 minutes left, work the color from the new growth through the rest of hair. When application time is finished, rinse. Features
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![]() Clairol Natural Instincts Loving Care Color, 765 Medium Brown (Pack of 3) Sale Price: $16.35 Eligible for free shipping!Availability: Usually ships in 24 hours See Reviews For This Product DescriptionRevitalize your color with a gentle, hassle-free formula. Natural Instincts Loving Care gives you natural-looking, illuminating hair color that leaves even fine or thinning hair looking full. Gently blend away your gray—and get volume that’s hard to resist! Revitalize your color with a gentle, hassle-free formula. Natural Instincts Loving Care gives you natural-looking, illuminating hair color that leaves even fine or thinning hair looking full. Gently blend away your grayand get volume thats hard to resist! #section-head { border-top: 1px solid #fef2d2; color: #422000; } #section-content { font-family:Arial, Helvetica, sans-serif; font-size: 12px; padding:20px; margin: 20px; color: #422000; } #section-content h1 { font-weight: bold; font-size:16px; margin: 0px; padding: 0px; display: inline; color: #422000; } #section-content h2 { font-weight: bold; font-size:14px; margin: 0px; padding: 0px; color: #422000; } #section-content h3 { font-weight: bold; font-size:12px; margin: 0px; padding: 0px; display: inline; color: #422000; } #step { background: #ffedc3 url('http://images.amazon.com/images/G/01/hpc/detail-page/NI_LC_bkg_B001E5EBP0.jpg') repeat-x; padding:20px } #step td { font-family:Arial, Helvetica, sans-serif; font-size: 12px; vertical-align:top; } #step td ul { margin: 0px; padding: 0px; } #step td ul li { color: #994c05; margin: 0px; margin-left: 15px; } .brown { color: #994c05; } #question { line-height: 20px; border-bottom: 1px solid #994c05; padding:10px 0px 10px 0px; color: #422000; } #question p { color: #994c05; } #addlinst { border-bottom: none; font-size:11px; line-height: 12px; padding:10px 0px 10px 0px; color: #994c05; } #addlinst h3 { color: #422000; } .footnote { font-size: .9em; }Revitalize your color with a gentle, hassle-free formula. Natural Instincts Loving Care gives you natural-looking, illuminating hair color that leaves even fine or thinning hair looking full. Gently blend away your gray–and get volume that's hard to resist!Full color for a full lifeNatural-looking, illuminating color to flatter your skin toneGentle formula with no ammonia or peroxideSubtle gray coverage from one-step applicationRevitalizing conditioner! Color ApplicationDO SKIN ALLERGY TEST 48 HOURS BEFORE EACH APPLICATION EVEN IF YOU HAVE ALREADY USED COLORING PRODUCTS Step 1. Prepare your colorPut on gloves to color and protect your clothing with an old towel.Shake haircolor well. Step 2. Start ColoringTwist applicator to open. Squeeze haircolor out of bottle and apply throughout dry hair. Start at the temples or hairline, or wherever hair is most gray. Fully saturate hair. Do not rub color into scalp. If any haircolor gets on skin or household surface, wipe it off with a damp paper towel.Tip: When covering gray, start where you have the most gray. Then apply to the rest of hair. Step 3. Color Enhancing CapFor best results, use the plastic Color Enhancing Cap. The cap creates a gentle heating action which helps color to cover gray thoroughly. Pile color-saturated hair loosely on top of head. Cover hair with cap. Gather excess plastic in front of head and secure with a plastic clip. If any haircolor gets on skin or household surface wipe it off with a damp paper towel. You can remove the gloves, but put them back on for Step 5. Step 4. Time ItLeave color on hair for your pre-determined Strand Test time or for 20 minutes. Permed or straightened hair may take 15 minutes. After coloring, discard any unused product. Results may differ if product is stored and reused.Tip: For resistant gray, it may be necessary to leave color on for up to 45 minutes. Check color after 20 minutes. Step 5. Rinse & ConditionPut plastic gloves back on.Add a small amount of warm water to your hair and work into a lather by gently massaging. Rinse hair thoroughly until water runs clear. Gently work the entire pack of Revitalizing Conditioner into your hair. Leave in for 2 minutes. Rinse out thoroughly.Tip: Wait 24 hours before shampooing to prevent color loss. Get a boost of shimmering color to gently blend away gray and volumize the look of thinning hair.No Peroxide, No Ammonia. As gentle to your hair as a shampoo.Illuminating color in only 20 minutes. Easy one-step application.Gentle Formula Rejuvenates Hair Appearance. Contains Panthenol, Proteins, and Vitamin E. Leaves even thinning hair looking full of volume.Revitalizing Conditioner restores healthy-looking shine and feelWhat products does Clairol make?Clairol makes haircolor products. Choose from Semi-Permanent (lasts through 8-12 shampoos), Demi-Permanent (lasts through 28 shampoos), Permanent (lasts until your hair grows out or you recolor) or Highlighting & Blonding to help you become colorwonderful.Should individuals with natural, uncolored hair use different haircolor products than those who have previously colored their hair?It depends on the desired result. If you are coloring your hair for the first time and only want to enhance your natural color, try a Demi-Permanent (lasts through 28 shampoos) product close to your natural haircolor. If you want to go lighter, you need to select a Permanent (lasts until your hair grows out or you recolor) haircolor, then refer to the insert that comes inside your box of Clairol haircolor and follow the instructions for first time application.Should people who want to cover gray hair use different coloring products than those who don't need coverage?Most Clairol haircolor products will blend or cover gray hair to some degree. If you have a small percentage of gray (not very visible), use a Semi-Permanent (lasts through 8-12 shampoos) product, such as Loving Care. If you have a higher percentage of gray hair (up to 50%), use a Demi-Permanent (lasts through 28 shampoos) product such as Natural Instincts, which will blend away gray hair. On the other hand, if you have a lot of gray and want to cover it completely, use a Permanent (lasts until your hair grows out or you recolor) product. If you have 50% or more gray, use Nice 'n Easy Gray Solution.How can I test-run a color before committing to coloring my entire head of hair?Strand test is a simple method for you to test haircolor on a portion of your hair before doing the entire application. (The instructions are in your haircolor box.) It's an important step because it's the only way to see exactly how the shade you selected works with your starting haircolor to achieve the resulting color. A strand test will also help you determine the exact timing you'll need to color your whole head.Where can I find product instructions?Product instruction inserts are inside your haircolor box.GET READY TO COLORUse an old towel to protect your clothing and household surfaces. Have a clock handy for timing. Wear the plastic gloves provided for preparation and application of color.Apply to dry hair that is free of styling product build-up. If hair has styling product build-up, shampoo 12-24 hours prior to coloring. DO NOT shampoo immediately before coloring. Your scalp has natural oils that help protect it during coloring. ALLERGY TEST - 48 HOURS BEFORE YOU COLORJust as some people are allergic to foods and medicines, a small number of people may show an allergic reaction to hair colorants. So to help minimize your risk, it is important to perform the skin allergy test 48 hours prior to every application. Don't color if you've had a previous reaction. You will need a cotton ball or swab.Put on gloves. Shake bottle. Twist the applicator tip to open the bottle. Apply small amount of the mixture to inside of elbow.Leave inside of elbow uncovered and undisturbed for 48 hours.Examine the test area during the next 48 hours. If no reaction occurs, you are ready to color.If a rash or redness, burning or itching occurs you may be allergic and you must not use this product. If during coloring you experience intense stinging or burning and/or a rash, rinse immediately. Do not color your hair again before consulting a doctor or seeking medical advice. If you experience shortness of breath, seek prompt medical attention.STRAND TEST - 48 HOURS AFTER ALLERGY TEST AND BEFORE YOU COLORDo the Strand Test each time you color to determine optimal timing and color results. Perms, relaxers, previous color, and the sun can affect your results and timing. You will need: scissors, tape, plastic bowl and a clock.Cut a 1/4 inch wide strand from the darkest or grayest part of your dry hair close to the scalp and tape at the cut end.Place strand in bowl. Shake bottle. Put on gloves. Twist the applicator tip to open bottle and point downwards away from face and squeeze out enough haircolor into the bowl to cover the strand.Start timing. After 15 minutes (10 minutes for permed/relaxed hair), wipe the haircolor from the strand with a paper towel to check the strand. If the strand is not the color you want, return it to the mixture and check the color every few minutes for up to 20 minutes (up to 45 minutes for resistant grays).Fill in your personal color time below:My timing for desired color: _______ minutes.SPECIAL CAUTIONSNever use product on eyebrows or eyelashes. This could cause eye irritation. If any product gets into the eye, flush immediately with a large amount of water. If irritation occurs, consult a physician or seek medical advice. We recommend removing contact lenses before applying haircolor. If you must wear contact lenses during application and any product gets into your eye, remove the lens first, then flush immediately with a large amount of water. If irritation occurs, consult a physician or seek medical advice.Never use on facial hair or if your scalp is irritated or injured.Do not mix with any other product.Product not intended to be used on children. KEEP OUT OF REACH OF CHILDREN.USEFUL TIPS BEFORE YOU STARTLoving Care is formulated to provide gentle gray coverage that does not change natural hair color or leave a root line. It contains no ammonia or peroxide. Loving Care leaves colored hair soft with a brilliant shine.Apply to hair that is free of styling product build-up, however, do not shampoo immediately before coloring.If you have resistant grays:Try applying Loving Care to the gray area first, then to the rest of your hair.Remember to use all the Loving Care and really saturate your hair.Be sure to use the Color Enhancing Cap provided. For longer lasting gray coverage, try Natural Instincts from Clairol.If your hair has recently been permed or relaxed, wait at least 7 days and 1 shampoo before coloring. Be sure to do the Strand Test, since your timing may need to be reduced.If you plan to perm or chemically relax your hair, wait at least 7 days and one shampoo before coloring.If you've used a gradual color restorer, henna or metallic dyes, don't use Loving Care until your hair has grown out and the colored areas have been cut off.If hair is highlighted or lightened, highly lightened from the sun, or if a haircolor remover has been used, DO NOT USE Loving Care, as it may produce off-tone or unwanted results.If you are deciding between two similar shades, choose the lighter shade for a more subtle result. If the shade you used was too dark, shampoo several times to make it lighter. Next time, choose a lighter shade and perform the Strand Test to check the color and determine optimal timing. If the color becomes too dark on the ends of hair, apply Loving Care to new hair growth only (right at the scalp). Leave it there for most of the application time. With 5 minutes left, work the color from the new growth through the rest of hair. When application time is finished, rinse. Features
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![]() Clairol Natural Instincts Loving Care Color, 079 Dark Brown (Pack of 3) List Price: Sale Price: $23.28 You save: $6.71 (22%) Eligible for free shipping!Availability: Usually ships in 24 hours See Reviews For This Product DescriptionRevitalize your color with a gentle, hassle-free formula. Natural Instincts Loving Care gives you natural-looking, illuminating hair color that leaves even fine or thinning hair looking full. Gently blend away your gray—and get volume that’s hard to resist! Features
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![]() Clairol Natural Instincts Loving Care Color, 083 Natural Black (Pack of 3) Sale Price: $16.35 Eligible for free shipping!Availability: Usually ships in 24 hours See Reviews For This Product DescriptionRevitalize your color with a gentle, hassle-free formula. Natural Instincts Loving Care gives you natural-looking, illuminating hair color that leaves even fine or thinning hair looking full. Gently blend away your gray—and get volume that’s hard to resist! Features
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![]() Clairol Natural Instincts Color, 8C Brass Free Medium Blonde (Pack of 3) Sale Price: $25.24 Eligible for free shipping!Availability: Usually ships in 24 hours See Reviews For This Product DescriptionNatural Instincts Brass Free contains brass-seeking dyes that neutralize brassy tones for healthy, natural-looking hair color and shine. Use it once a month and Brass Free will give you all the color without the brass. Natural Instincts Brass Free contains brass-seeking dyes that neutralize brassy tones for healthier*, natural-looking hair color and shine. Use it once a month and Brass Free will give you all the color without the brass. *vs. leading level 3 Counteract Brass Natural Instincts Brass Free contains brass-seeking dyes that neutralize brassy tones for healthier*, natural-looking hair color and shine. Use it once a month and Brass Free will give you all the color without the brass. * vs. leading level 3 Naturally stunning hair color Brass-seeking dyes counteract unwanted red or orange tones Gentle no-ammonia hair color formula lasts up to 6 weeks Natural-looking coverage perfect for up to 50% gray How To Use: STEP 1: Easy Preparation DO SKIN ALLERGY TEST 48 HOURS BEFORE EACH APPLICATION EVEN IF YOU HAVE ALREADY USED COLORING PRODUCTS A. Wet and towel dry hair until damp. Remember, don't shampoo your hair before you color. B. Put on the Professional Colorist Gloves provided. C. Pull up the tab to remove the tip of the Gentle Activating Crème bottle-2 and discard the tab. Unscrew the cap from the Gentle Activating Crème-2. D. Open the Color-Enhancing Colorant-1 and pour the entire contents into the Gentle Activating Crème-2. E. With finger over the open tip, point away from face, and shake well until the color is totally blended and the mixture thickens. F. Apply the color to your damp hair immediately. ONCE MIXED, NEVER RESEAL OR STORE THE COLOR IN A CLOSED CONTAINER AS IT COULD BURST. STEP 2: Easy Application OPTION A: ALL OVER COLOR For first time haircolor users and those who have not colored for 3 months. 1. Apply Color • Part your hair into small, even sections using the applicator nozzle. Apply color first to your damp roots and then immediately through the length of your damp hair. Do not rub into scalp. 2. Time It • Now that you have applied the color to your hair, leave it on hair for 10 minutes or the time indicated by your Strand Test. Tips from the experts: When covering gray, start where you have the most gray. Don't worry if the color of the mixture on your hair looks different from your desired color. If any color gets onto your skin or household surface, wipe it off immediately with a damp towel. For resistant gray hair, you can leave color on for an additional 10 minutes. Total time should not exceed 20 minutes. For permed or relaxed hair, leave color on for only 8 minutes total. OPTION B: ROOT APPLICATION For users who color every 4-6 weeks. 1. Apply Color • On damp hair apply mixture only to the new hair growth at the roots instead of applying color to your entire head. • Save the remainder of the color to use for the rest of your damp hair. 2. Time It • Now that you have applied the mixture to your new hair growth, leave on hair for 5 minutes. • Then gently work the remaining color through the rest of your hair (avoid rubbing into the scalp) and leave it on hair for an additional 5 minutes. Tips from the experts: For resistant gray hair, you may need to leave color on the root area for an additional 5-10 minutes before working color down for the last 5 minutes. Total time should not exceed 20 minutes. For permed or relaxed hair, leave color on for only 8 minutes total. STEP 3: Rinse and Condition 1. Rinse • Wearing gloves, add a small amount of warm water to your hair and work into a lather by gently massaging. Rinse hair thoroughly until water runs clear. For best results, wait 24 hours before shampooing. 2. Condition • Next, apply a small amount (about the size of a nickel) of the Once A Week Color Treat™ Color Conditioning Treatment-3 evenly to your hair. For best results leave on for 2 minutes, then rinse thoroughly with warm water. Save the remainder for up to 5 more weekly conditioning treatments (See Tip below). Tip from the experts: Once a week substitute your regular conditioner for our Once A Week Color Treat™ Color Conditioning Treatment to help maintain your healthy, natural-looking color. Frequently Asked Questions: What is brassiness? Most people have some level of underlying red and/or orange pigments in their hair. When hair is colored*, the red pigments can become exposed more than usual, resulting in what is commonly referred to as "brassiness." Brassiness can be caused by multiple factors, including when a person chooses a shade that is too warm for their current hair color. The unwanted red and/or orange tones will appear either right after coloring or after color starts to fade. *with any permanent haircolor product. Why is Natural Instincts Brass Free unique? Imagine a color wheel. The warm colors are across from the cool colors, making them complementary because they balance each other out. The same theory applies to hair color. Brassy (or warm) tones in hair can be counteracted by cool tones. Natural Instincts Brass Free contains brass-seeking dyes made up of the cool tones that counteract brassiness, resulting in healthy, natural-looking color and shine. Who should use Brass Free? Natural Instincts Brass Free is perfect for those looking for rich, naturally stunning blonde or brunette color without unwanted red and orange tones. Is it healthy for hair? Yes! Natural Instincts has a gentle, no ammonia formula that helps protect hair against dryness during the coloring process. The Natural Instincts formula also contains a unique blend of antioxidants and vitamins C & E. It's haircolor that actually improves the healthy look of your hair. How is it different from regular Natural Instincts? Natural Instincts Brass Free still has all the great benefits of the Natural Instincts women know and love, with an added advantage of being specifically designed for brassy starting shades. Brass Free is offered in a range of shades created to achieve rich, naturally stunning hair color without adding unwanted red and orange tones. How long does it last? Natural Instincts Brass Free is a non-permanent color that lasts through 28 shampoos. The Once-A-Week Color Treat™ Conditioning Treatment, formulated with aloe to nourish hair, helps protect hair against dryness and seals in color resulting in healthier, natural-looking color and shine for up to six weeks. Frequently Asked Questions: About Clairol products: What products does Clairol make? Clairol makes haircolor products. Choose from Semi-Permanent (lasts through 8-12 shampoos), Demi-Permanent (lasts through 28 shampoos), Permanent (lasts until your hair grows out or you recolor) or Highlighting & Blonding to help you become colorwonderful™. Should individuals with natural, uncolored hair use different haircolor products than those who have previously colored their hair? It depends on the desired result. If you are coloring your hair for the first time and only want to enhance your natural color, try a Demi-Permanent (lasts through 28 shampoos) product close to your natural haircolor. If you want to go lighter, you need to select a Permanent (lasts until your hair grows out or you recolor) haircolor, then refer to the insert that comes inside your box of Clairol haircolor and follow the instructions for first time application. Should people who want to cover gray hair use different coloring products than those who don't need coverage? Most Clairol haircolor products will blend or cover gray hair to some degree. If you have a small percentage of gray (not very visible), use a Semi-Permanent (lasts through 8-12 shampoos) product, such as Loving Care. If you have a higher percentage of gray hair (up to 50%), use a Demi-Permanent (lasts through 28 shampoos) product such as Natural Instincts, which will blend away gray hair. On the other hand, if you have a lot of gray and want to cover it completely, use a Permanent (lasts until your hair grows out or you recolor) product. If you have 50% or more gray, use Nice 'n Easy Gray Solution. How can I test-run a color before committing to coloring my entire head of hair? Strand test is a simple method for you to test haircolor on a portion of your hair before doing the entire application. (The instructions are in your haircolor box.) It's an important step because it's the only way to see exactly how the shade you selected works with your starting haircolor to achieve the resulting color. A strand test will also help you determine the exact timing you'll need to color your whole head. Where can I find product instructions? Product instruction inserts are inside your haircolor box. Additional Instructions: BEFORE YOU COLOR: 48 HOURS IN ADVANCE Take the ALLERGY TEST. Do the STRAND TEST to determine your optimal coloring time. Read this entire instruction leaflet before you begin. IMPORTANT: SAFETY INSTRUCTIONS HAIR COLORANTS CAN CAUSE ALLERGIC REACTIONS WHICH IN RARE INSTANCES CAN BE SEVERE. TATTOOS MAY INCREASE YOUR RISK OF ALLERGY, TO REDUCE YOUR RISK FOLLOW THESE INSTRUCTIONS: 1. DO NOT USE THIS PRODUCT AT ALL IF: You have already experienced any reaction to coloring products. You have sensitive, irritated or damaged scalp. In these cases do not conduct the skin allergy test and consult a doctor before using any haircolor product. 2. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH PRODUCT USE even if you have already used coloring products before SKIN ALLERGY TEST INSTRUCTIONS MUST BE PERFORMED 48 HOURS BEFORE YOU COLOR YOUR HAIR. You will need a cotton ball or swab, a plastic bowl and a plastic spoon. To open, unscrew the entire Gentle Activating Creme cap (Bottle #2). Don't pull off the tab. Then unscrew the Color-Enhancing Colorant (Bottle #1). Mix small, equal parts of the Color-Enhancing Colorant and Gentle Activating Creme in a plastic bowl. Tightly recap both bottles. Apply mixture to a test area the size of a quarter in the bend of your elbow. Allow to dry. Use remaining mixture for the Strand Test. Do not wash this area for 48 hours. During washing, protect with an adhesive bandage and remove it immediately after washing. Examine the test area during the next 48 hours. If no reaction occurs, you are ready to color. The absence of reaction to this test is no guarantee that an allergic reaction may not occur as a result of a future haircoloring process. However, this test represents an important precaution. Please consult a doctor if you have any doubts. NOTE: IF A RASH, REDNESS, BURNING OR ITCHING OCCURS YOU MAY BE ALLERGIC. STOP. YOU MUST NOT USE THIS PRODUCT. WHAT TO DO IF YOU HAVE A REACTION DURING OR WITHIN THE NEXT 48 HOURS OF COLORING YOUR HAIR IF DURING COLORING YOU EXPERIENCE: Any stinging or burning and/or rash, rinse immediately and discontinue use as this may be an indication of a more serious reaction. DO NOT color your hair again before consulting a doctor or seeking medical advice. Rapidly spreading skin rash, dizziness or faintness, shortness of breath and/or swelling eyes/face, rinse immediately and SEEK IMMEDIATE MEDICAL ATTENTION. IF AFTER COLORING OR ON THE FOLLOWING DAYS YOU EXPERIENCE problems, such as skin itching, skin rash, swelling to eyes/face, blistering and/or skin or scalp weeping SEEK IMMEDIATE MEDICAL ATTENTION. SPECIAL CAUTIONS: This product contains ingredients including hydrogen peroxide, which may cause severe eye irritation and possible permanent eye injury. If any product gets into your eye, flush immediately with a large amount of lukewarm water and seek medical advice. We recommend removing contact lenses before applying haircolor. If you must wear contact lenses during application and if any product gets into your eye, remove the lens first, then flush immediately with a large amount of lukewarm water and seek medical advice. Never use haircolor on eyebrows or eyelashes or if your scalp is irritated or injured. Do not inhale or ingest product. Do not use if your hair has been colored with henna or metal dyes. Prepare and use the product in a well-ventilated area. If you experience inhalation difficulties, move to fresh air. Remove all metal objects from hair before and during coloring. Wear gloves and rinse hair well after application. Keep product in a cool place away from heat and light. Do not mix this colorant with any other product. Do not keep any unused mixed product. Do not leave the mixture in a closed bottle (bottle may expand or burst). Product not intended to be used on children. Keep all haircoloring products out of reach of children. STRAND TEST: Do the Strand Test each time you color to determine optimal timing and color results. Perms, relaxers, previous color, and the sun can affect your results and timing. You will need: scissors, tape and a clock. Cut a ¼ inch wide strand from the darkest or grayest part of your dry hair close to the scalp and tape at the cut end. Dampen with water. Completely cover the hair strand with the mixture remaining from the Allergy Test. Start timing. After 10 minutes (8 minutes for permed or relaxed hair), check the strand. If the strand is not the color you want, return it to the mixture and check the color every few minutes for up to 20 minutes. Fill in your personal color time below: My timing for desired color: _______ minutes. Useful Tips From the Experts at Clairol: Apply color to damp hair that is free of styling product build-up. If hair has build-up, shampoo one day prior to coloring. Do not shampoo immediately before coloring. Your scalp has natural oils that help protect it during coloring. To prevent staining, apply a little moisturizer around your hairline. For added shine, use Natural Instincts Shine Happy 3-4 weeks after coloring. For best results, do not shampoo your hair for 24 hours after coloring. If you want to lighten your hair color, or if your hair is more than 50% gray, consider using a permanent haircolor like Hydrience or Nice 'n Easy. If you plan to perm your hair, perm first, and then you can use Natural Instincts the very same day as long as your scalp is not irritated _and is in good condition. If you plan to chemically relax your hair, relax your hair first, and then wait at least 7 days and one shampoo before coloring. If you've used a gradual color restorer, henna or metallic dyes, don't use Natural Instincts until your hair has grown out and the colored _areas have been cut off. Features
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![]() Clairol Natural Instincts Color, 032 Egyptian Plum (Pack of 3) Sale Price: $25.24 Eligible for free shipping!Availability: Usually ships in 24 hours See Reviews For This Product DescriptionNatural Instincts is an antioxidant-rich and ammonia-free hair color that colors hair faster, better and with shinier results. You'll get a year's worth of healthy-looking hair color and shine in just 10 minutes a month.* *use every month, per package directions Get healthy-looking hair color all year long.* Natural Instincts is an antioxidant-rich and ammonia-free hair color that colors hair faster, healthier-looking and with shiny results.** You'll get a year's worth of healthy-looking hair color and shine in just 10 minutes a month.* *Follow package directions for use. **vs. leading level 3 Hair color that feels as healthy as it looks Natural Instincts is the first clinically proven hair color to be less damaging.* 80% of women agree it made their hair feel softer.** * vs. leading level 3 ** among 564 women who saw a difference vs. untreated Get healthier-looking* hair color with a softer feel. * vs. untreated Ammonia-free hair color with antioxidants Helps protect hair from dryness Works in just 10 minutes Gently blends away gray How To Use: STEP 1: Easy Preparation DO SKIN ALLERGY TEST 48 HOURS BEFORE EACH APPLICATION EVEN IF YOU HAVE ALREADY USED COLORING PRODUCTS A. Wet and towel dry hair until damp. Remember, don't shampoo your hair before you color. B. Put on the Professional Colorist Gloves provided. C. Pull up the tab to remove the tip of the Gentle Activating Crème bottle-2 and discard the tab. Unscrew the cap from the Gentle Activating Crème-2. D. Open the Color-Enhancing Colorant-1 and pour the entire contents into the Gentle Activating Crème-2. E. With finger over the open tip, point away from face, and shake well until the color is totally blended and the mixture thickens. F. Apply the color to your damp hair immediately. ONCE MIXED, NEVER RESEAL OR STORE THE COLOR IN A CLOSED CONTAINER AS IT COULD BURST. STEP 2: Easy Application OPTION A: ALL OVER COLOR For first time haircolor users and those who have not colored for 3 months. 1. Apply Color • Part your hair into small, even sections using the applicator nozzle. Apply color first to your damp roots and then immediately through the length of your damp hair. Do not rub into scalp. 2. Time It • Now that you have applied the color to your hair, leave it on hair for 10 minutes or the time indicated by your Strand Test. Tips from the experts: When covering gray, start where you have the most gray. Don't worry if the color of the mixture on your hair looks different from your desired color. If any color gets onto your skin or household surface, wipe it off immediately with a damp towel. For resistant gray hair, you can leave color on for an additional 10 minutes. Total time should not exceed 20 minutes. For permed or relaxed hair, leave color on for only 8 minutes total. OPTION B: ROOT APPLICATION For users who color every 4-6 weeks. 1. Apply Color • On damp hair apply mixture only to the new hair growth at the roots instead of applying color to your entire head. • Save the remainder of the color to use for the rest of your damp hair. 2. Time It • Now that you have applied the mixture to your new hair growth, leave on hair for 5 minutes. • Then gently work the remaining color through the rest of your hair (avoid rubbing into the scalp) and leave it on hair for an additional 5 minutes. Tips from the experts: For resistant gray hair, you may need to leave color on the root area for an additional 5-10 minutes before working color down for the last 5 minutes. Total time should not exceed 20 minutes. For permed or relaxed hair, leave color on for only 8 minutes total. STEP 3: Rinse and Condition 1. Rinse • Wearing gloves, add a small amount of warm water to your hair and work into a lather by gently massaging. Rinse hair thoroughly until water runs clear. For best results, wait 24 hours before shampooing. 2. Condition • Next, apply a small amount (about the size of a nickel) of the Once A Week Color Treat™ Color Conditioning Treatment-3 evenly to your hair. For best results leave on for 2 minutes, then rinse thoroughly with warm water. Save the remainder for up to 5 more weekly conditioning treatments (See Tip below). Tip from the experts: Once a week substitute your regular conditioner for our Once A Week Color Treat™ Color Conditioning Treatment to help maintain your healthy, natural-looking color. Useful Tips From the Experts at Clairol: Apply color to damp hair that is free of styling product build-up. If hair has build-up, shampoo one day prior to coloring. Do not shampoo immediately before coloring. Your scalp has natural oils that help protect it during coloring. To prevent staining, apply a little moisturizer around your hairline. For added shine, use Natural Instincts Shine Happy 3-4 weeks after coloring. For best results, do not shampoo your hair for 24 hours after coloring. If you want to lighten your hair color, or if your hair is more than 50% gray, consider using a permanent haircolor like Hydrience or Nice 'n Easy. If you plan to perm your hair, perm first, and then you can use Natural Instincts the very same day as long as your scalp is not irritated _and is in good condition. If you plan to chemically relax your hair, relax your hair first, and then wait at least 7 days and one shampoo before coloring. If you've used a gradual color restorer, henna or metallic dyes, don't use Natural Instincts until your hair has grown out and the colored _areas have been cut off. Frequently Asked Questions: About Clairol products: What products does Clairol make? Clairol makes haircolor products. Choose from Semi-Permanent (lasts through 8-12 shampoos), Demi-Permanent (lasts through 28 shampoos), Permanent (lasts until your hair grows out or you recolor) or Highlighting & Blonding to help you become colorwonderful™. Should individuals with natural, uncolored hair use different haircolor products than those who have previously colored their hair? It depends on the desired result. If you are coloring your hair for the first time and only want to enhance your natural color, try a Demi-Permanent (lasts through 28 shampoos) product close to your natural haircolor. If you want to go lighter, you need to select a Permanent (lasts until your hair grows out or you recolor) haircolor, then refer to the insert that comes inside your box of Clairol haircolor and follow the instructions for first time application. Should people who want to cover gray hair use different coloring products than those who don't need coverage? Most Clairol haircolor products will blend or cover gray hair to some degree. If you have a small percentage of gray (not very visible), use a Semi-Permanent (lasts through 8-12 shampoos) product, such as Loving Care. If you have a higher percentage of gray hair (up to 50%), use a Demi-Permanent (lasts through 28 shampoos) product such as Natural Instincts, which will blend away gray hair. On the other hand, if you have a lot of gray and want to cover it completely, use a Permanent (lasts until your hair grows out or you recolor) product. If you have 50% or more gray, use Nice 'n Easy Gray Solution. How can I test-run a color before committing to coloring my entire head of hair? Strand test is a simple method for you to test haircolor on a portion of your hair before doing the entire application. (The instructions are in your haircolor box.) It's an important step because it's the only way to see exactly how the shade you selected works with your starting haircolor to achieve the resulting color. A strand test will also help you determine the exact timing you'll need to color your whole head. Where can I find product instructions? Product instruction inserts are inside your haircolor box. Additional Instructions: BEFORE YOU COLOR: 48 HOURS IN ADVANCE Take the ALLERGY TEST. Do the STRAND TEST to determine your optimal coloring time. Read this entire instruction leaflet before you begin. IMPORTANT: SAFETY INSTRUCTIONS HAIR COLORANTS CAN CAUSE ALLERGIC REACTIONS WHICH IN RARE INSTANCES CAN BE SEVERE. TATTOOS MAY INCREASE YOUR RISK OF ALLERGY, TO REDUCE YOUR RISK FOLLOW THESE INSTRUCTIONS: 1. DO NOT USE THIS PRODUCT AT ALL IF: You have already experienced any reaction to coloring products. You have sensitive, irritated or damaged scalp. In these cases do not conduct the skin allergy test and consult a doctor before using any haircolor product. 2. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH PRODUCT USE even if you have already used coloring products before SKIN ALLERGY TEST INSTRUCTIONS MUST BE PERFORMED 48 HOURS BEFORE YOU COLOR YOUR HAIR. You will need a cotton ball or swab, a plastic bowl and a plastic spoon. To open, unscrew the entire Gentle Activating Creme cap (Bottle #2). Don't pull off the tab. Then unscrew the Color-Enhancing Colorant (Bottle #1). Mix small, equal parts of the Color-Enhancing Colorant and Gentle Activating Creme in a plastic bowl. Tightly recap both bottles. Apply mixture to a test area the size of a quarter in the bend of your elbow. Allow to dry. Use remaining mixture for the Strand Test. Do not wash this area for 48 hours. During washing, protect with an adhesive bandage and remove it immediately after washing. Examine the test area during the next 48 hours. If no reaction occurs, you are ready to color. The absence of reaction to this test is no guarantee that an allergic reaction may not occur as a result of a future haircoloring process. However, this test represents an important precaution. Please consult a doctor if you have any doubts. NOTE: IF A RASH, REDNESS, BURNING OR ITCHING OCCURS YOU MAY BE ALLERGIC. STOP. YOU MUST NOT USE THIS PRODUCT. WHAT TO DO IF YOU HAVE A REACTION DURING OR WITHIN THE NEXT 48 HOURS OF COLORING YOUR HAIR IF DURING COLORING YOU EXPERIENCE: Any stinging or burning and/or rash, rinse immediately and discontinue use as this may be an indication of a more serious reaction. DO NOT color your hair again before consulting a doctor or seeking medical advice. Rapidly spreading skin rash, dizziness or faintness, shortness of breath and/or swelling eyes/face, rinse immediately and SEEK IMMEDIATE MEDICAL ATTENTION. IF AFTER COLORING OR ON THE FOLLOWING DAYS YOU EXPERIENCE problems, such as skin itching, skin rash, swelling to eyes/face, blistering and/or skin or scalp weeping SEEK IMMEDIATE MEDICAL ATTENTION. SPECIAL CAUTIONS: This product contains ingredients including hydrogen peroxide, which may cause severe eye irritation and possible permanent eye injury. If any product gets into your eye, flush immediately with a large amount of lukewarm water and seek medical advice. We recommend removing contact lenses before applying haircolor. If you must wear contact lenses during application and if any product gets into your eye, remove the lens first, then flush immediately with a large amount of lukewarm water and seek medical advice. Never use haircolor on eyebrows or eyelashes or if your scalp is irritated or injured. Do not inhale or ingest product. Do not use if your hair has been colored with henna or metal dyes. Prepare and use the product in a well-ventilated area. If you experience inhalation difficulties, move to fresh air. Remove all metal objects from hair before and during coloring. Wear gloves and rinse hair well after application. Keep product in a cool place away from heat and light. Do not mix this colorant with any other product. Do not keep any unused mixed product. Do not leave the mixture in a closed bottle (bottle may expand or burst). Product not intended to be used on children. Keep all haircoloring products out of reach of children. STRAND TEST: Do the Strand Test each time you color to determine optimal timing and color results. Perms, relaxers, previous color, and the sun can affect your results and timing. You will need: scissors, tape and a clock. Cut a ¼ inch wide strand from the darkest or grayest part of your dry hair close to the scalp and tape at the cut end. Dampen with water. Completely cover the hair strand with the mixture remaining from the Allergy Test. Start timing. After 10 minutes (8 minutes for permed or relaxed hair), check the strand. If the strand is not the color you want, return it to the mixture and check the color every few minutes for up to 20 minutes. Fill in your personal color time below: My timing for desired color: _______ minutes. Features
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